Advertising
Issue Code: ADV
🤖
AI Overview
Advertising is one of the 79 issue categories tracked under the Lobbying Disclosure Act. With $19.2M in total lobbying spend across 1,149 filings, it ranks among the actively lobbied policy areas in Washington. The money flowing into this issue reflects how much is at stake for the industries involved.
$19.2M
Total Lobbying Spend
1,149
Filings
50
Top Clients
Spending by Year
| Year | Spending | Filings |
|---|---|---|
| 2018 | $2.6M | 150 |
| 2019 | $2.5M | 148 |
| 2020 | $2.3M | 161 |
| 2021 | $1.9M | 140 |
| 2022 | $1.9M | 129 |
| 2023 | $2.6M | 140 |
| 2024 | $2.4M | 125 |
| 2025 | $3.0M | 156 |
Biggest Spenders
| # | Client | Spending |
|---|---|---|
| 1 | The Advertising Coalition | $3.0M |
| 2 | Yahoo INC, and Var. Subs/affiliates (FKA College Parent, L.P. DBA "yahoo") | $1.6M |
| 3 | FOX Corporation | $1.4M |
| 4 | Pandora Media LLC | $1.2M |
| 5 | Google Client Services LLC | $1.2M |
| 6 | Meta Platforms, INC. | $1.2M |
| 7 | Interpublic Group | $900K |
| 8 | Spotify | $650K |
| 9 | Outfront Media LLC | $630K |
| 10 | Association of National Advertisers | $610K |
| 11 | Twitter, INC. | $580K |
| 12 | Etsy, INC. | $550K |
| 13 | Twitter INC | $520K |
| 14 | Aaron's INC. | $480K |
| 15 | Digital Content Next | $410K |
| 16 | Safe Advertising Coalition | $320K |
| 17 | Craigslist, INC. | $260K |
| 18 | Xfl Properties LLC | $240K |
| 19 | Consumer Technology Association | $240K |
| 20 | Oath INC and Various Subsidiaries Formerly Known as Yahoo! INC | $230K |
| 21 | Promotional Products Association International | $230K |
| 22 | Iheartmedia, INC. (Formerly Known as Clear Channel Communications, INC.) | $210K |
| 23 | FTC Modernization Coalition (Informal Coalition) | $200K |
| 24 | Cemex | $191K |
| 25 | Taboola, INC. | $170K |
Top Firms
H&m Strategies LLP$3.0M
Capitol Counsel LLC$1.7M
Polsinelli PC$1.3M
Avoq, LLC$1.0M
Alston & Bird LLP$900K
Efb Advocacy, LLC$720K
Marshall & Popp, LLC$660K
Klein/johnson Group$560K
Dentons US LLP$480K
What They Lobby For
- FTC Oversight, Advertising & Privacy Related issues
- General Advocacy
- Legislation or regulations affecting the tax treatment of advertising, including but not limited to opposing proposals to limit or eliminate the federal business tax deduction for advertising expenses
- S. 1693, Stop Enabling Sex Traffickers Act of 2017 and H.R. 1865, Allow States and Victims to Fight Online Sex Trafficking Act of 2017
- Issues relating to the portrayals of women and girls in advertising
- Digital economy/content issues and online privacy, H.R. 2520 Browser Act
- Digital Advertising / Apps
- Legislation and regulations affecting the advertising, marketing, and promotion of goods and services, including but not limited to food advertising; children's advertising; prescription medicine adve
- Online privacy, mobile apps, third party liability for advertising content, disclosure for political advertising on platforms
- Congressional oversight concerning outdoor advertising, including digital billboards
Data Sources: Senate LDA Filings
Last updated: February 2026
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